Luminous Foundation

Description

Our Luminous Foundation is a luminous foundation with built-in skin prep. It combines medium, buildable coverage with 4% niacinamide, 2% N-acetyl glucosamine (NAG) and 0.1% sodium hyaluronate (hyaluronic acid), and gives a soft, radiant finish that suits mature or very dry skin.

What is a luminous foundation?

A luminous foundation gives a glowing, skin-like finish rather than a flat matte look. Ours goes one step further with skin-prep ingredients in the formula, so your foundation helps your skin look smooth and hydrated while it covers.

Who it suits

• Mature skin: a soft finish that is less likely to settle into lines than heavier formulas.
• Very dry skin: comfortable, hydrated-looking wear.
• If you want more coverage, our Hydrating Serum Full-Coverage Foundation or Extreme Coverage Foundation will suit you better. For a matte, transfer-resistant base on oily skin, choose our 48HR Matte Transfer-Proof Foundation.

Built-in skin prep: the key ingredients

• Niacinamide (vitamin B3), 4%: helps support the skin barrier, which is the top protective layer of your skin, and helps skin look smoother and more refined.
• N-acetyl glucosamine (NAG), 2%: helps skin hold on to moisture and supports a more even-looking tone.
• Sodium hyaluronate (a form of hyaluronic acid), 0.1%: a humectant, which draws moisture into the skin and holds it, for a plumper, hydrated look.

These ingredients add skin-prep benefits, but they do not replace your skincare routine.

Key benefits

• Medium, buildable coverage for an even, natural look.
• Luminous finish: a soft glow without heavy shimmer.
• Hydrated feel that helps foundation blend smoothly.
• Primer optional: the built-in prep means many customers skip a separate primer.
• Cruelty-free, paraben-free and vegan.

How to apply

1. Prep: cleanse and apply our moisturiser. Our Thick & Creamy Advanced Day & Night Cream suits dry and mature skin. In the morning, apply our Liquid SPF50 Primer at the full amount and let it settle.
2. Apply thin layers with our Foundation & Blender Brush or a damp sponge, pressing rather than dragging.
3. Build a second thin layer only where you need more coverage.
4. Set lightly: a very light press of Loose Setting Powder in the T-zone keeps the glow elsewhere.

Shade and powder matching

Mooiste Meisie shades: Porcelain, Fair, Ivory, Rose Beige, Vanilla, Honey, Light, Alabaster, Butterscotch, Almond, Wheat, Latte and Caramel. For deeper shades, see our Umuhle Luminous Foundation.

• Use our free Shade Finder with a daylight photo, no filters and no foundation.
• Test two close shades with our 8 ml Trial Size Foundations (choose Luminous) on the jawline, in daylight.

Our official full-face powder guide for Mooiste Meisie shades:

• Porcelain: Vanilla Icing
• Fair, Ivory, Vanilla and Light: Vanilla Icing or Sunshine
• Latte and Honey: Sunshine
• Caramel: Sunshine or Banana

Ingredients (INCI)

Aqua, Niacinamide, Acetyl Glucosamine, Sodium Hyaluronate, Glycerin, Propanediol, C12-15 Alkyl Benzoate, Caprylic/Capric Triglyceride, Glyceryl Stearate, PEG-100 Stearate, Dimethicone, Cetyl Alcohol, Polyhydroxystearic Acid, Hydroxyethylcellulose, Xanthan Gum, Disodium EDTA, Phenoxyethanol, Ethylhexylglycerin, Mica, CI 77891, CI 77491, CI 77492, CI 77499, Triethoxycaprylylsilane.

INCI names are the standard international ingredient names used on cosmetic labels. If you have a known allergy or sensitivity, check this list before you buy and patch test first.

Mica, titanium dioxide (CI 77891) and iron oxides (CI 77491, CI 77492, CI 77499) give each shade its colour and soft glow.

Patch test first

Please patch test first: apply a small amount to the inner arm twice daily for 7 to 10 days. This follows the American Academy of Dermatology guidance on testing skin care products. If redness, itching or swelling appears, wash it off and stop using it.

Luminous Foundation FAQ

Is it full coverage?

No. It gives medium, buildable coverage. For full coverage, see our Hydrating Serum Full-Coverage or Extreme Coverage Foundation.

Is it transfer-proof?

No. For transfer resistance, choose our 48HR Matte Transfer-Proof Foundation.

Can I use it on oily skin?

It is designed for mature or very dry skin. Oily skin usually does better with our 48HR Matte or Hydrating Serum formula.

Where to buy

Get our Luminous Foundation from your nearest Mooiste Meisie agent or order it from our online shop, whichever is easier for you. Online orders deliver within South Africa only: dispatch takes 2 to 3 working days and courier delivery 2 to 5 working days. Delivery costs are shown at checkout. See the full Foundation, Concealer and Contour range.